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Jacquemus, season 2
Simon Porte Jacquemus is trying, without investors, to transform his namesake label into an established brand. © Studio Pachamama

Running story
Jacquemus, season 2

After 15 years as a fashion world prodigy, Provence-born designer Simon Porte Jacquemus is now trying, without investors, to transform his namesake label into an established brand. He may have succeeded in making Jacquemus a part of the Zeitgeist, but will the sales of his "Chiquito" bags and "Artichoke" bucket hats be enough to finance a global expansion? Or will he park his longstanding desire for independence and cave to the advances of one of the many luxury players queuing up to invest?

Jacquemus, season 2
Simon Porte Jacquemus is trying, without investors, to transform his namesake label into an established brand. © Studio Pachamama

Middle East
Jacquemus opens franchise in Dubai

Designer Simon Porte Jacquemus has been expanding his brand across the globe at rocket speed. While his company remains independent for now, he had to work with a local group to secure premises in Dubai.

LogoSubscribers only Houses 04.04.2024

United States
Jacquemus picks out New York digs

Jacquemus appears to have found its New York abode, just after settling its London address.

LogoSubscribers only Houses 07.03.2024

United Kingdom
Jacquemus finds its London home

Beyond its location within Selfridges, the French fashion label has signed a lease to open its first London store this year in one of the city's most upscale streets.

LogoSubscribers only Houses 15.02.2024

France
Jacquemus's frugal fabrics in the firing line

Despite the brand's commercial success and expansion plans, Jacquemus is lagging behind in its use of sustainable materials and opting instead for synthetics, low-quality leather and offshore production. Quality is suffering as a result.

Free access Houses 08.02.2024

Front Row | France
CEO Bastien Daguzan proves wrong fit for Jacquemus

Recruited in 2022 to fast-track the development and structuring of Simon Porte Jacquemus's namesake brand, Bastien Daguzan was abruptly dismissed from his new role as CEO and president last month. A falling out with the French designer, who owns the company outright, brought their partnership to a swift end.

Bastien Daguzan, former CEO of Jacquemus.
LogoSubscribers only Houses 18.01.2024
Bastien Daguzan, former CEO of Jacquemus.

France
Jacquemus fuels Givenchy rumour

Rumour has it that Simon Porte Jacquemus is in the mix to succeed Matthew Williams as creative director at Givenchy - a rumour fuelled by Jacquemus himself.

LogoSubscribers only Houses 07.12.2023

France
Jacquemus set to become Palace of Versailles patron

After staging a fashion show in the gardens of Versailles in June and hosting a dinner at the palace last week, Simon Porte Jacquemus's brand is poised to become a patron of one of France's most-visited historical monuments.

LogoSubscribers only Houses 12.10.2023

France, United States
Jacquemus seeks retail lead to shore up expansion plans

The French fashion brand founded in 2010 by designer Simon Porte Jacquemus has taken steps in recent months to grow its own distribution network.

LogoSubscribers only Houses 28.09.2023

Belgium, France
The mysterious Belgian magnate who helped Jacquemus settle in on Paris's Avenue Montaigne

When it opened a year ago, the Jacquemus boutique on the French capital's Avenue Montaigne was heralded as a pop-up store. A year later, the shop has become a permanent fixture, with premises rented from a low-profile property magnate who is no stranger to the luxury sector.

LogoSubscribers only Houses 14.09.2023

Spotlight | France
Paris Fashion Week: French federation throws fit about off-calendar shows

The strict rules of Paris Fashion Week, already called into question during the pandemic, continue to fuel tensions between brands and France's schedule-setting haute couture federation, the FHCM. To maintain the status quo and keep itself in a job, that body is mounting its defence.

On the left, Simon Porte Jacquemus and Hedi Slimane (Céline), and on the right, Pascal Morand and Bruno Pavlovsky, respectively Executive Chairman and Chairman of the FHCM.
Free access Entourage 29.06.2023
On the left, Simon Porte Jacquemus and Hedi Slimane (Céline), and on the right, Pascal Morand and Bruno Pavlovsky, respectively Executive Chairman and Chairman of the FHCM.

Spotlight | France
Luxury heavyweights jockey for position with Jacquemus

Boasting rising sales and growing appeal among younger consumers, Simon Porte Jacquemus's company is an inviting prospect for major luxury groups. But for now, the young designer's desire for independence has kept their approaches at bay.

The success of the Jacquemus boutique on Paris's Avenue Montaigne has drawn attention from luxury giants.
Free access Houses 08.06.2023
The success of the Jacquemus boutique on Paris's Avenue Montaigne has drawn attention from luxury giants.

France, Spain
Jacquemus buys back Puig's stake

In the weeks before showing his "Raphia" collection, fashion designer Simon Porte Jacquemus bought back a 10% stake in his company from the Spanish perfumer Puig at a premium price. The original sale, which took place in 2019, was never made public.

LogoSubscribers only Houses 15.12.2022

France
Simon Porte Jacquemus tightens ties with rap world

Young French designer Simon Porte Jacquemus's success set him up to acquire a rap star's duplex in Paris. Now he has opened a temporary shop on the French capital's Avenue Montaigne.

LogoSubscribers only Families 13.10.2022

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Simon Porte Jacquemus is trying, without investors, to transform his namesake label into an established brand.

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Jacquemus, season 2

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