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Falling demand prompts LVMH to step up war on fakes

The luxury slowdown is pushing the French giant to make anti-counterfeiting a core priority. The group is stepping up efforts by centralising control at the level of its holding company and broadening the fight to cover fake perfumes, "dupes" and the fast-growing grey market. [...]
Reading time 3 minutes Noëmie Leclercq

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