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Spotlight | France, Singapore
The mystery behind Aupen, the bag brand celebrities love

Reading time 5 min
Leather goods label Aupen is preparing to have its next range manufactured in France by LVMH's Métiers d'art.
Leather goods label Aupen is preparing to have its next range manufactured in France by LVMH's Métiers d'art. © Studio Pachamama

Since it was created in Singapore in 2022, the Aupen leather goods brand has managed to place its "Nirvana" bags on the arms of the most high-profile celebrities. Its next range will be made by LVMH's Métiers d'Art. But the company's shareholders remain largely in the shadows. Glitz.paris reveals the brand's mysterious inner workings.

This article is part of this Running Story

Bernard Arnault's shopping list All articles

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