It was with a strongly worded statement, issued on 3 October, that Paris's departmental commission for commercial development rejected a project to house a 546m2 Chanel shop on the corner of the Rue François 1er and the Rue Marbeuf, in the heart of the French capital's so-called Golden Triangle district: "While this project is in keeping with what is already there in the neighbourhood, it would lead to commercial homogenisation,