France
LVMH brands compete for share of Paris 2024 Olympic sponsorship spoils

With LVMH this summer inking its much-publicised sponsorship deal with the Paris 2024 Olympic Games, the 75 brands in the group's portfolio are poised in the starting blocks, each hoping for some global publicity. [...]
Published on 14.09.2023 at 05:00 GMT Reading time 3 minutes

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